Buy Spotify Plays

Get plays. Buy at your own discretion. If you are not in a record deal agreement, then Spotify will withhold your royalties. Only purchase these if you want to increase your numbers. When your distribution asks where these numbers came from, re upload the song with another distribution company. Spotify invents them for executives to fabricate online followings before advertising them here: https://developer.spotify.com/documentation/web-api

remember, that "everything on the internet is artificial" because software is not a real thing. Artificial streams invented what a celebrity is on the internet. All that exists is in person experiences. 

But ways this could benefit your music brand is by selling yourself as a streamed artist, booking yourself in venues, attracting production deal contracts with companies like venues, video production companies, lawyers, radio stations etc and then them advertising yourself to massive crowds can cobrand strangers to click your Spotify profile.

if you were touring live nation arenas but nobody at Spotify was helping add to your 10,000 crowd image, you would come off as a artist with fake executives who are not promoting you correct. All of your image has to match to convince consumers to buy you or leave what they're doing to sit on your social profile all day. 

so having 1 million plays each song is good for talent buyers and attorneys looking to form joint ventures with venture capitalists to create full service management firms. Then once your image looks the part, you can advertise like the A-List then attract publicists willing to work on your account to help attract bigger brand deals while co running ads